The VeRoTour project ended successfully during a major event organized in Turkey, entitled Venetian Routes : a transnational cultural route from Venice to Istanbul – united in diversity for intercultural and sustainable tourism development.
The Ministry of Culture and Tourism of the Republic of Turkey, Bilkent University, and Mocha Tours, in cooperation with Veneto Region and UNWTO organized a two-day event in Bodrum, on 17 October 2014 and in Istanbul, on 18 October 2014, to present project results while emphasizing the added value of the Venetian routes project for the diversification of cultural tourism offer and development of thematic clusters of SMEs. The events involved European, national, local stakeholders and all project partners. On 17 October, in Bodrum an educational tour was addressed to tourism operators, local stakeholders and project partners which raised awareness about the opportunity of developing tourism products around this theme and encouraged professional . The educational tour was followed by a conference in the Castle of Bodrum, in the English tower where the Director of the Museum of Underwater Archeology, Mr. Emel Özkan, Ilhan Ersan, of Bodrum Chamber of Commerce, and Mr. Antonio Ionio, Consul of Italy in Izmir welcomed the guests. On 18 October, in Istanbul, a conference took place in Topkapi palace. The guests were welcomed by Mr. Mesut Özbek, Director of Foreign relations and EU Coordination of the Ministry of Culture and Tourism of the Republic of Turkey and by the Ambassador of Italy in Turkey, Mr. Gianpaolo Scarante. Mr. Marino Finozzi, Ministry for Tourism of Veneto Region, the leader of VeRoTour project gave initial addresses to the discussion. The thematic session was chaired by Prof. Mehmet Kalpakli, from Bilkent University. Ms. Penelope Denu, Director of the European Institute of Cultural Routes, in Luxembourg illustrated the Council of Europe cultural routes Program while Mr. Paolo Rosso, Director of Tourism Department of Veneto Region and Ms. Silvia Lecci, project coordinator of VeRoTour project presented Veneto Region tourism strategy and the results of the project. Project results and future perspectives were also presented by Mr. Pietrangelo Petteno’ (Administrator of Marco Polo System EEIG) and Mr. Daniele Sferra (Marco Polo System EEIG). The international dimension of the partnership as well as the contribution of each partner to the Venetian routes project were illustrated by Ms. Alla Peressolova (Silk Road Program Manager), Dimitris Michelogiannis (Councillor, Region of Crete), Francesco Martines (Mayor of Palmanova Municipality), Sanja Cinkopan (Director of Pula Tourism Office), Majlinda Hafizi (Director of the Albanian Tourism Service Office), Gianangelo Bellati (Director of the Association of Veneto Region Chambers of Commerce and Member of the Forum of Adriatic and Ionian Chambers of Commerce). The partners defined a Memorandum of Understanding to continue their cooperation for the development of the Venetian routes and cultural and tourism activities related to this trans-national route in the Euro-Mediterranean region.